Smalls gets big launch at New Zealand House London - Smalls Merino

Smalls gets big launch at New Zealand House London

Well!  We couldn't have wished for a more perfect morning to have an event on the 18th floor of New Zealand House in London.

With 360 degree views of our beautiful city and the sun streaming in the windows, it was the perfect setting to discuss wellness and wool with ourselves and Pip from Move your Frame.  Topped off with a beautiful mediation session by Founder Maxine of room2breathe.co on the balcony and a performance by Haka Works Manaia which had all us Kiwis in tears!

Thank you so much for supporting us on our Smalls journey, we can wait to show you whats next!  Thank you also to allbirds for proving the worlds most comfortable shoes for us to style Smalls with!

Here are some images from the day taken by the incredible Lloyd Almond at The Campaign for Wool and ourselves!

Love Cat & EJ x

 

PRESS RELEASE:

Naturally Smalls: Happy Underneath It All

Smalls Gets Big With Launch Of Men’s & Women’s Collection

October 2018 – New for this season, British brand, Smalls, is launching its eagerly anticipated collection of men’s and women’s unique designs. With an award-winning heritage in luxuriously soft Merino essentials for children, Smalls’ perfectly curated adult collection is tailored, stylish and designed with relaxed comfort in mind.

Harnessing Mother Nature’s most intelligent fibre; lightweight, supersoft 100% merino wool, Small’s covetable capsule range has a truly luxurious feel, superb fit and works hard for all occasions anytime, anywhere. With a firm nod to the classics, Smalls’ innovative designs perfectly balance all natural comfort and style, ensuring that you both look good and feel good all year ‘round. Keeping you warm when it’s cold, cool when it’s hot, Smalls’ 24/7 capsule collection can dress up for dinner, cosy up at weekends, hit the gym or the ski slopes, and is perfectly for the occasional international flight.

Smalls’ new Men’s and Women’s Collection is supported by a campaign featuring a series of real life models from a variety of different family units reflecting today’s modern families including Amber Graafland and Ross Matthews with their families*. What’s more, Smalls’ new collection is launching to coincide with The Campaign For Wool’s annual Wool Week from 8th to 21st October. Now in its ninth year, Wool Week will comprise a programme of events and interactive consumer moments around the Careability of wool.

 

Smalls’ Exclusive Men’s Collection comprises:

  • Men’s Long Sleeve Top in innovative microspun 100% merino available in Grey or French Navy, in sizes Small/ Medium/ Large, RRP £115. This style features a curved hem, thumbhole cuffs and signature contrasting fluro stitching.
  • Men’s 24/7 Trouser, so called because you could live in them day and night all year ‘round, comes in skin-friendly 100% merino in Charcoal or French Navy
    • The Charcoal 24/7 Trouser is weighted at 280g and can be worn as a smart track pant or lounge pant and is available in sizes Small/ Medium/ Large, RRP £165
    • The French Navy 24/7 Trouser is weighted at 190g, this weight works well as a ski base layer, lounge pant, for air travel and general relaxed casual living and is available in sizes Small/ Medium/ Large, RRP £134

 

Smalls’ New Women’s Collection comprises:

  • Women’s EverCami in 100% merino in French Navy or Pink, available in sizes Small/ Medium/ Large, RRP £62.95. Featuring a flattering V neck, this an essential item you will find yourself turning to again and again.
  • Women’s 24/7 Trouser, so called because you could live in them day and night all year ‘round, comes in 100% merino in Charcoal or French Navy:
    • The Charcoal 24/7 Trouser is weighted at 280g and can be worn as a smart track pant or lounge pant and is available in sizes Small/ Medium/ Large, RRP £165
    • The French Navy 24/7 Trouser is weighted at 190g, this weight works well as a ski base layer, lounge pant, for air travel and general relaxed casual living and is available in sizes Small/ Medium/ Large, RRP £134
  • Women’s Long Sleeve Top in 100% merino in French Navy, Mustard, Forest Green, Berry Marl or Pink, available in sizes Small/ Medium/ Large, RRP £115. This Italian spun 100% merino top features a curved hem, thumbhole cuffs and signature fluro topstitching.